Hey,
I’m Shafraz!
Thank you for visiting my website.
Specializing in Developer Product GTM, scaling Developer community programs and tech product marketing, I advocate product led and community led motions which I find to be fascinating culmination of how humans think, behave and act. I leverage frameworks like the Orbit Model to foster healthy, scalable ecosystems.
I create content on YouTube sharing stories from the technology world because I'm on a mission to "help 1M builders build things that matter". Currently based in Singapore and working at Amazon Web Services.
Leave your email below to get my blogs directly to your inbox
My latest Blog Posts
Hackathons are back and here is what I’m doing.
Hackathons never left the tech scene but with AI products the hype is back with more intensity and complexity. Here is what I’m doing about it.
Lessons I learnt by tracking habits for 18 months
Last year (2024) my wife and I were expecting our second kid. The first one was still small and we really missed having a village to raise the kids. Thankfully, we had our parents visiting but wasnt a permanent arrangement. This demanded us to step up in ways that we didn’t expect that was possible.…
My Current Read
A few years ago, I accidentally stumbled upon “Behavioral Economics” (BE) and try to read good reads that will expand my understanding about how this subject evolve. BE helps to answer why diapers are shelved next to beers or why we panic bought tissues and emptied the shelves during Covid-19 pandemic.